Fashion Correspondent Abi Buller writes: With the current melting-pot of creative talent saturating the fashion industry, it is no mean feat to produce a well-received and memorable brand presentation during the madness that is fashion month. Coinciding with an ever-changing influx of fashion trends, seasons, campaigns and shows, fashion communication and promotion has seen an …
The Unexpected Trend for Multi-Stories and Pop-ups across London and London Fashion Week
Fashion correspondent Abi Buller writes: Who could have predicted the sudden cool-factor of industrial spaces, carparks and rooftops? If you happened to be passing through the streets of Soho in mid-September, you may have noticed a particularly fashionable clan of VIPs, models and attaches hoarding their way into and around the NCP carpark on Brewer …