Tag Archives advice

The Wednesday Word: On Why Perfection Is A Waste Of Time, And Picking The Perfect Co-founder (Clue – You Can’t)

Posted on 3 min read 2058 views

Welcome to the hump – apropos of that, here’s some advice! What is perfection and how can anybody possibly achieve it? Let’s be honest, perfection exists outside the realms of our tiny minds, limited as they are by the subtle imperfections of everything we need to rely upon to make our modern lives possible. Was …

The Thinker, The Fighter or The Leader – Which Personality Should A Founder Make Their First Hire?

Posted on 2 min read 7614 views

Hire too many fighters and it might feel like the lunatics are taking over the asylum; too many thinkers and nothing will ever get actioned! Spoiler alert! There is no right answer here but there are 3 very different personalities to choose from when making your first hires at your new start-up. Each one comes …

At Dreamstake’s Founder’s Stories Entrepreneurs Say IPO? Not As Easy As ABC – Try VC!

Posted on 4 min read 1254 views

Last night at Google Campus Dreamstake founders Marina Atarova and Paul Dowling ran another of their renowned Founder Stories series, featuring talks from Tabitha Goldstaub, co-founder at Project Placed and CognitionX, and ex-Secret Escapes sales guy, travel blogger, and founder of Edge Retreats Luke McCormick. What did we learn? As ever there were some fundamental …

Silicon Round-Up – things you need to know about London’s Tech City this week – on the successful launch of Tech.london

Posted on 2 min read 757 views

So the .London domain wasn’t just a gimmick! Tech.london, a collaboration between the Mayor of London, Angel investment platform Gust, IBM and a diverse range of partners from the tech community, launched 3 months ago and has released data relating to its traffic since launch. The site had 127,000 visitors from 864 cities across 123 …

Leads united – we are leads, we are leads, we are leads…

Posted on 3 min read 728 views

Leads, not Leeds! Marketing correspondent Marc Duke writes… Don’t worry this is as not an article about the once mighty powerhouse of UK football rather some thoughts on one of the most important areas I think there is in marketing – lead generation. The ultimate measure of effective marketing and something that any start up …

Shopping Senses: Where Do We Feel More At Home; Online Or In-Store?

Posted on 5 min read 817 views

Fashion Correspondent Abi Buller writes: Consider the initial smell of a brand new leather jacket, or the sound of a chunky zip or buckle being fastened for the first time. Whilst each of these sensations can be replaced after card details are entered, confirmation email received, 3-5 days in the post, a signature, and an …